Mahindra Launched Convenient Door-Step Service for Rice Transplanters & Combine Track Harvesters in Odisha

Mahindra & Mahindra Farm Equipment Sector (FES), a division of the esteemed Mahindra Group, has recently launched a special service campaign in Odisha, catering specifically to their range of Rice Transplanters and Combine Track Harvesters.

Running from May 29 to June 10, this innovative door-to-door service initiative aims to ensure optimal performance of customers' agricultural machinery in preparation for the upcoming season.

With the door-step service campaign, Mahindra aims to provide a seamless service experience through dedicated service delivery vans. These vans will offer comprehensive end-to-end support, including the provision of spare parts, while conducting thorough equipment health assessments. The campaign will also bring attention to any immediate concerns that require prompt resolution.

Furthermore, Mahindra's dedicated team will facilitate affordable replacement and rectification of critical components like engines and transmissions directly at the customers' convenience.

By introducing this convenient and customer-centric service campaign, Mahindra & Mahindra FES seeks to prioritize the needs of farmers in Odisha. This initiative not only emphasizes the brand's commitment to customer satisfaction but also showcases its dedication to supporting farmers with reliable and efficient agricultural machinery, enabling them to achieve optimal productivity during the upcoming season.

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Kairas Vakharia, the Senior Vice President of Farm Machinery at M&M Ltd., expressed Mahindra's commitment to providing affordable and accessible services that go beyond mere product offerings. The company's primary goal is to facilitate the seamless implementation of farm mechanization technologies throughout India. To achieve this, Mahindra has launched a special door-to-door service campaign aimed at delighting customers in Odisha, a significant state for paddy cultivation.

Vakharia explained that the purpose of this initiative is to ensure customer convenience by significantly reducing transit time and guaranteeing optimal equipment operation, particularly during the critical periods of harvesting and sowing. The campaign has already received a positive response, encouraging Mahindra to expand its reach to other markets soon.

Mahindra is offering a convenient door-to-door service campaign for its customers, allowing them to pre-book appointments through a dedicated helpline number, 8888044448. To ensure top-notch service, Mahindra will provide expert assistance through its authorized workshops and dealerships across Odisha.

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Specially trained mechanics will handle the machinery, while also imparting knowledge to operators on various aspects such as paddy nursery preparation, machine usability, safety measures, and basic maintenance. This comprehensive approach aims to enhance customer satisfaction and promote awareness about the efficient use and upkeep of Mahindra's equipment.

Mahindra has established its inaugural dedicated farm machinery facility in Pithampur, Madhya Pradesh, showcasing the "Made in India" spirit. The plant serves as the production hub for the cutting-edge Combine track harvester and Mahindra's lineup of rice transplanters, which incorporate advanced technologies from Mitsubishi Mahindra Agricultural Machinery in Japan. These innovative machines have been developed under the guidance of Mahindra's Center for Excellence in the rice value chain.

Both the Combine track harvester and the rice transplanters excel in delivering exceptional performance and operational convenience. They not only enhance the potential grain yield but also alleviate the physical labor involved in paddy farming. Furthermore, these state-of-the-art machines offer time and cost savings, making them a valuable asset for farmers engaged in rice cultivation.

-Orissa Diary 

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